Lessons Learned #9

The ninth best thing I learned during 2013:

Living Credo – Logos Bible Software had a glitch in August that resulted in many online prices being listed at zero. Dozens of people took advantage of this unintentional bargain in the few minutes before programmers fixed it. “We’ve heard from some asking if they needed to return the free products,” blogged president and CEO Bob Pritchett. “We made a mistake. We own it, we learn from it, and we welcome the chance to show we mean what we say about values and ‘The Logos Way.'” That’s easy when the error is minimal. This one cost Logos $40,000.



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