Lessons Learned – #9

Continuing the countdown of the Top 10 things I learned during 2010. Here’s #9:

Big Oops – You’d think a former marketing guy like me would know better. You’d be wrong. Last year was the best ever for Success Handler, LLC, so I made the classic mistake of convincing myself we were too busy during 2009 to focus on attracting new clients. How’d that work out? Well, let’s just say I had plenty of time on my hands this summer. Note to self… it’s harder to gain momentum from a standing start.

Lessons Learned – #10

You acquire wisdom one enlightened moment at a time. For me, 2011 marks 30 years since I began working. That’s a lot of opportunities for learning. Each December, our e-newsletter focuses on the Top 10 lessons I learned during the year. Here is #10 for 2010:

Innovative Idea – Patrick Lencioni, author of “The Five Dysfunctions of a Team,” coined a term this year: creatonomy. He defines it as leaders encouraging employees “to do their jobs and satisfy customers in the most effective and charismatic way possible.” Think: Southwest Airlines, Chick-fil-A, In-N-Out Burger. In Lencioni’s view, “Their employees are passionate and committed and take complete responsibility for their work, consistently turning customers into loyal fans.” How does the time you spend defining your products and services compare to the coaching you provide the people who deliver them?

Unfulfilled Promises

The latest entry in ESPN’s terrific ’30 for 30′ film series is “The Best That Never Was” about former University of Oklahoma running back Marcus Dupree. It chronicles his meteoric rise to becoming the most highly recruited high school player ever, immediate success as an unstoppable freshman for the Sooners, fall from grace, career-ending injury in the defunct USFL, and resurrection five years later for one final moment in the NFL. Watching it, I didn’t feel the least bit sorry for his plight. Marcus Dupree seems at peace – some 28 seasons removed from when he dominated the sports headlines.

What you may not know is there was a player who preceded him at OU by two decades who also was a surefire-can’t-miss-future-Hall of Famer: Joe Don Looney. Coincidentally, The Sporting News featured an article 15 years ago titled “The Greatest Player Who Never Was.”

After graduating from Ft. Worth Paschal High School in 1960, Joe Don opted not to play college football. However, after flunking out of the University of Texas and getting kicked out of TCU, he enrolled to play at a junior college in Oklahoma, where he led the team to the Juco national championship. The following year, playing for the Sooners, Joe Don Looney was a first team All-American. Unable to control his attitude, temper and nighttime sojourns, he left the team – just like Dupree – in the middle of his second season.

He then played for five NFL teams in five seasons… interrupted by a year serving in Vietnam. After retirement, Joe Don Looney exhibited behavior fitting of his last name: experimenting with cocaine, LSD and heroin; living on a boat in Hong Kong; taking care of a guru’s elephant in India for seven years; building and living in a solar-powered dome house in the far-off mountains of West Texas, 70 miles from the Mexico border. In 1988, at age 45, Joe Don Looney died in a motorcycle accident when he failed to hit the brakes on a curve.

On one of the walls of his home was a quote from Agnes Repplier: “It is not easy to find happiness in ourselves, and it is not possible to find it elsewhere.” The magazine article noted he once said: “If the end zone is where happiness is, I’d be living there. It’s not, so I’m living here.”

There are lessons to be learned from Marcus Dupree and Joe Don Looney… not the least of which is potential only goes so far.

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NFL Careers:

Joe Don Looney – 724 yards rushing, 26 catches, 13 TDs

Marcus Dupree – 251 yards rushing, 6 catches, 1 TD

Wonderful Memories

Bob Jones. That’s an ordinary name. Google lists 10 million results.

When I was a kid growing up in what is now the heart of the DFW Metroplex – it was country back in the 60’s and 70’s – one Bob Jones lived around the corner from our property. His wife Chris and he raised three kids. Their youngest was six years older than me, so we didn’t do a lot together. The two girls had quarter horses, and mom drove them all over everywhere to show Skippa Streak, a Grand National Champion. Bob stayed home to run their family business… and often would bring us the best homemade potato soup you’ll ever taste.

My understanding is his bio went something like this: father died when he was three and his mother raised seven children alone; had a ninth grade education; joined the Navy at 17 and served on Guam at the end of WWII; earned his master’s electrician license on the GI Bill; started a lighting fixtures business; became an early distributor of Casablanca ceiling fans; invested their money well, especially in local real estate; and, accumulated a net worth in the millions. Pretty much a Horatio Alger story thanks to hard work, street smarts and the Midas touch. The greatest generation.

In the last few years, Bob had health issues. They moved 100 miles west of Ft. Worth to the ghost town where Chris grew up, named for her great grandfather… Farmer, Texas. Their home sat atop a hill and looked out on 700 acres they owned. My three siblings and I visited them two Decembers ago. Bob’s sight was just about gone, yet his memory was perfect. He shared quite a few stories about our youth.

Bob Jones died yesterday at the age of 82. I’ll be heading to Ft. Worth for his funeral on Friday. You see, Chris is my late mother’s youngest sister… and Bob Jones was my uncle. It will be an honor and joy to celebrate his extraordinary life.

Rhythm Dance

Back in the day I created quite a few sports videos set to popular music for the various television entities where I worked as a producer. Two of my favorites were Kenny Loggins’ “Run for the Roses” (before the Cowboys played in the NFC Championship game the year the Super Bowl was to be at the Rose Bowl) and The Oak Ridge Boys’ “Thank God for Kids” (which, amazingly, will have its 29th airing this holiday season).

The key to setting sports to music is to combine the right beat with the perfect words and the best highlights. For some reason that came naturally to me during my television days. I’d hear a song every so often and would immediately envision how to use it. The amazing thing is most people – my musically inclined children included – would say I am not blessed with the gift of rhythm… at least when it comes to dancing or keeping a beat.

Yet in my daily life – both personally and professionally – I find rhythm to be one of my greatest strengths. Whether it’s sitting down to write my monthly e-newsletter, working in the yard, or participating in my latest hobby, I easily fall into the rhythm of the moment.

The words for my e-newsletter flow through my hands, as if magically, each issue. I simply sit at the keyboard and type. Mowing, gardening and the things that go with them allow me a few hours of escape, during which all kinds of inspirational ideas flow through my mind. During my hours each week in the pool, the silence sweeps me away to an almost meditative state. As the water flows around me, I find the rhythmic strokes much more relaxing than all the years running was my passion.

So, if you’re looking for peace, tranquility or inspiration, think about the rhythm in your life. Are you in sync? If not, look at where the interference is happening… and seek out that quite place inside you where alignment rests. You’ll find yourself more relaxed, more productive and, best of all, you’ll really like the feeling of harmony – and that could be the inspiration for a wonderful video of your life.