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Did You Hear The One About

I’m speaking today to a local Rotary group. They invited me back three-and-a-half years after my first presentation. Came up with new jokes, new stories and a new ‘takeaway’ angle for them – especially after the person who invited me said, “I really don’t care what you talk about just as long as you’re funny again.”

Seems I heard the same thing about this time of year in 1978. It was my senior year in high school  and the graduation committee – made up of my soon-to-be fellow alumni – asked me to deliver the speech at our baccalaureate. I remember saying, “Wow, I’m honored.  Can’t wait to share my views on life, education and making a difference in the world.” The head of the committee said, “I don’t think you understand. We just want you to tell jokes and make everyone laugh.”

I guess it’s not only actors who get typecast (see: Culkin, Macaulay).

So my message today will be about two recurring themes I’m seeing in my recent coaching work with clients. With the challenges of the past few years, leaders are struggling to: remain positive you’re making the right decisions (confidence); and, present your solutions in a way that leaves no doubt in your audience’s mind of the position you’re taking (conviction). The first is an internal emotion, the latter external.

There’s no magic bullet or secret formula for overcoming these. You just have to look in the mirror each morning and think, “I’ve got this one.” As things occur in your business, remain steadfast in your belief everything is going to work out fine. You’ll do the right things.

As the saying goes, “Never ever let ‘em see you sweat.” And when you’re having ‘one of those days,’ take a deep breath and share a funny story. Laughter heals.

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In Search of Leaders

Here in Texas yesterday was primary Election Day… as Republicans and Democrats squared off to determine who represents each Party head-to-head on November 2nd. The big race was for the Governor’s Mansion. Incumbent Rick Perry beat Senator Kay Bailey Hutchison on the Republican side, while Democrats chose former Houston mayor Bill White over Farouk Shami, who made his fortune by creating the CHI hair straightener.

Either Perry or White will probably do fine as governor; however, the bigger question in my mind – both here in the Lone Star State and in Washington, D.C. – is “Where have all the statesmen gone?” Political campaigns these days consist of one side chopping up the other… with minimal amount of time spent explaining “Here’s my platform and here’s how we’re going to do it.” Instead of hearing plans for change, the Great Unwashed electorate is served up regular courses of complaints and criticism.

Of course, the shouting displayed in elections leads to the inevitable stalemate by the chosen ones. That’s why Congress continues to point fingers and take sides rather than work to find common ground and take action. Grown men and women act like three-year-olds – unwilling to compromise or accept another viewpoint. Those of us on the outside looking in are left to observe the melee presented in the partisan proclamations of CNN and Fox.

Somewhere George Washington, Benjamin Franklin, John Adams, Thomas Jefferson and the founders of this nation are shaking their heads. They understood that putting the needs of the people first is Job One. They gave to receive… and 223 years after signing the Constitution their insight and approach stands as the brightest of lights. Today’s politicians would do well to take a pause and read some history. That would be a better use of their time and your tax dollars than what they currently do on a daily basis.

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Momentary Pause

Thirty years.

Can it really be that long since ‘Miracle on Ice’ when the United States Olympic hockey team – a group of amateur and college athletes – beat those big bad nasty Russians who were 27-1-1 in the previous four Olympic tournaments?

Mike Eruzione. Jim Craig. Herb Brooks. Those legendary names are synonymous with the pursuit and achievement of excellence for those of us old enough to remember the original tape-delayed broadcast. A then unknown Al Michaels counted down the seconds and said, “Do you believe in miracles? Yes!” (The hair on the back of my neck still rises whenever I see or hear that dramatic highlight.)

Things have changed a lot since then… most notably the greatest athletes are professionals – including those who participated in yesterday’s U.S. upset of the highly favored Canadian hockey team. The Olympic credo “Citius, Altius, Fortius” (Swifter, Higher, Stronger) needs to add “Profitus” as a fourth value.

As a capitalist nation, there’s nothing wrong with that transformation. Heck, when USA basketball fell to Bronze medal status in 1988, our solution was to assemble the Dream Team to win back Gold. Take that world. It’s all about the Benjamins… which means we’ll never again see a bunch of 20-something amateurs endure a grueling seven-month training regimen like the one Brooks put his team through and create an ending only Hollywood could produce.

So we’ll just have to enjoy the memories of three decades ago and celebrate today where we watched USA 4, Russia 3.

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The Ads Have It

Good Super Bowl. Saints deserved to win. Brees outplayed Peyton. Mardi Gras will be long this year.

The Who put on a solid performance – although I kept thinking: 1) I hope Roger Daltrey doesn’t have a heart attack; and, 2) It’s time to leave behind the rock icons and start using current stars. (Guessing next year in Dallas, Jerry Jones will serve up an array of country acts – George Strait, Kenny Chesney and Carrie Underwood.)

Like the game, the commercials will go down as good, not great. The ad execs were as conservative as the Colts offense. No one showed the kind of risk-taking Sean Payton took with that onside kick to open the second half.

Here is my Top 10 for 2010:

10. Budweiser “Clydesdales” – I wanted to put the Super Bowl Shuffle remix here; however, any ad that includes a Bevo lookalike works for me.

9. Audi “Green Police” – Great concept that built toward a surprise ending as a car commercial.

8. Google “Paris” – This one probably didn’t make your list…but for simplicity and creativity, it was a winner (especially since my daughter spent last summer in France).

7. Kia “Sock Monkey” – Anyone willing to bring back that classic symbol of the stock market bubble deserves recognition. Really liked the robot doing the robot.

6. CBS “Letterman” – Great connection with recent NBC late night challenges. Oprah mediated as Leno took subtle swipe at his own network.

5. Denny’s “Grand Slam” – It was corny, but I liked the screaming chickens.

4. Budweiser “Bridge” – Nice take using a ‘B’ movie approach. I could hear some small town folks in west Texas saying, “Yep, we’d do that here.”

3. Tru.tv “Troy Polamalu” – Well-timed Groundhog Day premise with a shocking ending. Good follow-up to his shampoo commercials that appeared all season.

2. Snickers “Betty White” – The moment it came on, I said, “That looks like Betty White.” Turns out it was. Liked the Abe Vigoda ending. Surprised to learn he’s still alive.

1. Doritos “My Momma” – Ads with children and pets always work, especially when the kid gets in the face of mom’s date.

Finally, I hope all the pundits and folks who criticized Tim Tebow learned a lesson. Before you make negative comments, watch the ad. This turned out to be one of the better ones – and a great way to handle a difficult subject. Focus on the Family got a lot of value from its investment.

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Does Competition Lower Prices?

Apple and its iconic leader Steve Jobs rank near the top of any list of great innovators. Dating back to the introduction of the Macintosh on Super Bowl Sunday 1984 – and the Orwellian ad directed by Ridley Scott – continuing through the iPod, iMac and now iPad… Apple keeps churning out the hits and changing industries.

After Amazon shook the publishing world with its Kindle electronic reader, most pundits felt it was a matter of time before Apple would introduce a better device. It took two years before last week’s announcement of a “truly magical product” that comes in full color, allows Internet access, works with all 140,000 Apps – and this is just version 1.0.

Of course, there’s a ‘dark side’ of any great story… and this one impacts consumers. Kindle pricing on new releases is $10 – a tremendous savings compared to buying the hardback; however, within days of the iPads’ introduction, Macmillan said it will increase e-book prices to $13-$15.

Amazon reacted by pulling Macmillan titles: “We have expressed our strong disagreement and the seriousness of our disagreement by temporarily ceasing the sale of all Macmillan titles. Ultimately, however, we will have to capitulate and accept Macmillan’s terms.”

So going forward, Macmillan will set prices and pay Amazon a 30 percent commission. Not surprisingly, that’s the agreement Apple made with major publishers. (And you thought all of the mystery and drama only happens inside the pages!)

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