In Search of the Guru

December 18th, 2009

Continuing the countdown of the Top 10 things I learned this year:

#7

Go For It – A few months ago I read where Seth Godin wanted to invite a select group of 10 small business owners to spend a day brainstorming. The cost would be travel to and lodging in New York City and a $3,500 charitable donation. I decided to apply and wrote a compelling business case about why the marketing guru should pick Success Handler. He replied immediately with a personal e-mail. A week later, he sent another… notifying us we weren’t among the chosen few. While that was disappointing, it convinced me that I’m one click away from anyone on the planet. In 2010, my biggest Rock is to reach out to a lot more smart people and see what happens.

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