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David Handler provides leadership coaching for executives, franchisors and franchisees. He is a keynote speaker and columnist for industry magazine Quick Printing.
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Beholder’s Eye
Monday, February 6th, 2012Imagine being a marketing executive for Budweiser or Doritos or Pepsi – and having the pressure to deliver a Super Bowl ad that’s more entertaining and effective than last year. You might come up with the memorable ‘Weego’ featuring a dog that fetches Bud Light when you call its name or create the clever ‘sling [...]
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Tags: America, Bowl, Bud Light, Budweiser, career accomplishment, cat collar, Danica Patrick, David Beckham, difference, dog, Doritos, etrade, executive, Jerry Seinfeld, Madonna, Marketing, Mr. Quigley, party, pressure, radio announcer, Super, super bowls, Tom Brady, weego